ICYMI: Kyle Echarri was recently announced as the newest endorser of one of Maybelline's most *iconic* makeup products—the Superstay Vinyl Ink liquid lipstick!
Kyle Echarri Is The Newest Endorser Of Maybelline Superstay Vinyl Ink
A few days before he was officially announced as its endorser, the makeup brand posted a series of teaser photos that showed Kyle clutching the liquid lipstick and applying a pinkish-nude shade on his lips. They might have only included parts of his body, but the internet immediately knew it was Kyle, thanks to his toned physique and recognizable tattoos.
"Break boundaries with lips that don’t budge for up to 16 hours," Kyle wrote on Instagram. The 20-year-old actor posted a series of photos of him sporting a subtle pinkish-nude shade that looked like his lips, but better!
The Maybelline Superstay Vinyl Ink is described as a liquid lipstick with a high-shine finish that can last up to 16 (!) hours. If you need something that will last on your pout all day while still being comfortable, this one's for you!
Netizens React To Kyle Echarri's Latest Endorsement
As soon as his promotional photos dropped, netizens flocked to the comments section to praise Kyle for "breaking gender stereotypes" and further driving home the notion that even straight men can wear makeup, too.
This isn't the first time Kyle has been lauded for promoting gender fluidity when it comes to expressing himself. In November 2023, the actor went viral for sporting a crop top.
You can shop Kyle's newest must-have below:
Maybelline Superstay Vinyl Ink Liquid Lipstick, P437, Shopee and Lazada
