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I'm all for makeup trends that I can wear IRL. Lately, TikTok has been coming up with cute makeup trends like latte makeup and tomato girl. And TBH, I'm feeling all these vibes 'cos I know Pinays would look good in them. The next trend on the list that Pinays should be obsessed with is the strawberry makeup trend!
What is the strawberry makeup trend?
The strawberry makeup trend is nothing new. You probably have already done this in the past. The vibe is all about creating a fresh, dewy look with rosy cheeks and freckles. Think glazed donut skin that is reminiscent of a ripe strawberry. (These trends are making us hungry, TBH)
The whole strawberry makeup vibe is characterized by pink and red hues on the apples of the cheeks. It is often paired with a natural eye makeup look and glossy pink or mauve lips. You'll also love that this look doesn't call for a flawless foundation. You can let your natural skin texture shine through with the help of skin tints, tinted moisturizers, or sheer foundations.
The trend was popularized by Hailey Bieber, who shared a step-by-step tutorial on her TikTok account on August 5, 2023. Since then, it has quickly become one of the most popular makeup trends on TikTok and Instagram.
@haileybieber Everday Strawberry Makeup ????????
? Echos in My Mind (Lofi) - Muspace Lofi
Why should I try the strawberry makeup look?
- It is also easy to recreate, even for makeup beginners.
- It looks flattering on all skin tones. The pink and red hues help to brighten Pinays' warm-toned complexion and create a pretty glow.
It calls for lightweight makeup products so it is perfect for the summer months and the Philippines' all-year-round hot weather.
How do I achieve the strawberry makeup look?
Based on Hailey's video above, here are the steps you need to do to recreate the strawberry makeup look.
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Start by applying concealer on areas that need it: blemishes or dark circles.
You can also choose a skin tint, tinted moisturizer, or sheer foundation to even out your skin tone. The goal here is to get a my-skin-but-better look, and not to cover your face with makeup.
You BeautyADVERTISMENT - CONTINUE READING BELOW ↓Y.O.U Cloud Touch Correcting Concealer Palette, P439, Lazada
MaybellineMaybelline Fit Me Fresh Tint with Vitamin C, P357 (Original price: P399)
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Dab a cream blush in a pink or red shade to the apples of your cheeks.
Experiment with different shades of pink and red to find the most flattering hue for your skin tone.
ADVERTISMENT - CONTINUE READING BELOW ↓
Issy & Co.Issy Creme Cheek Blush in Karma, P349
Sunnies FaceADVERTISMENT - CONTINUE READING BELOW ↓Sunnies Face Airblush in Razz, P445, Lazada
TeviantTéviant Velvet Drop in Sucre, P595, Lazada
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Apply a cream or liquid highlighter to the cheekbones for that extra dewy effect.
Use your fingers for a natural effect! You can also try shimmery highlighters if you want to be ~extra~.
Sunnies FaceADVERTISMENT - CONTINUE READING BELOW ↓Sunnies Face Face Glass, P445, Lazada
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Blend creamy bronzer near the hairline, jawline, and under the cheekbones.
This will give your skin a summer glow. You can also use this as eyeshadow!
Issy & Co.Issy Creme Cheek Bronzer, P349, Lazada
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Create a winged liner + draw faux freckles.
Using a brown liner pen, create a subtle winged eyeliner. Then, draw faux freckles with the same brown eyeliner pen. Dab with your ring finger to make it more realistic.
ADVERTISMENT - CONTINUE READING BELOW ↓
TeviantTeviant Liquid Eyeliner in Sienna, P445, Lazada
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Fill in the brows and brush up the hairs for a natural bushy brow look.
That brow-laminated look is so hot rn!
Vice CosmeticsADVERTISMENT - CONTINUE READING BELOW ↓Vice Cosmetics Gandoll Volumizing Brow Gel, P245, Lazada
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Curl the lashes and apply two coats of mascara to lengthen the eyelashes.
Never skip this step to make the eyes look doll-eyed.
MaybellineMaybelline Lash Sensational Sky High Waterproof, P499, Watsons
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Define the lips with lip liner then finish with a lip gloss in a red or pink shade.
This is the ultimate touch to the strawberry girl aesthetic.
ADVERTISMENT - CONTINUE READING BELOW ↓
Chu Chu BeautyChu Chu Beauty Pout Pencil in Hazy Mauve, P199, Lazada
BLK CosmeticsADVERTISMENT - CONTINUE READING BELOW ↓blk cosmetics Fresh Plumping Lip Gloss in Pink Shore, P349, Lazada
If you need a Pinay version, watch content creator, Marj Maroket's quick get-ready-with-me video here:
@marjmaroket my version of the strawberry makeup trend ????
? original sound - marj
Alexa Ilacad's skincare to makeup GRWM is fun to watch, too!
Some additional tips for achieving the strawberry makeup look if you're just starting to learn makeup:
- Use light layers of product to prevent the makeup from melting in hot weather. Plus, this method creates a natural-looking finish.
- Blend everything well to avoid any harsh lines. The goal here is to make everything look as natural as possible.
- Set the makeup first with a setting spray to lock in cream-based products on oily skin. Let it dry then apply translucent powder to keep unwanted shine away.
- Try out different shades of pink and red to find the most flattering hue for your skin tone.
- You don't need to buy expensive makeup to achieve this! There are a lot of affordable options in the market.
The strawberry makeup trend is an easy way to be more playful with your makeup routine without going overboard. You'll have fun trying this out; we promise!
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